Innovating
for the future
CoCre8 Technology Solutions
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We were asked by Fujitsu South Africa to undertake a strategic rebrand in an African context. This resulted in the creation of a new name, a new brand identity with relevant touchpoints that included stationery, a digital presence, signage, vehicle livery, and the creation of a launch brand cinematic.

The name CoCre8 pays tribute to the strong relationships and enduring partnerships Fujitsu has developed with clients and suppliers over the years. The 3D brandmark is inspired by the binding relationship between people and technology, while the double C infinity loop and colour palette pay homage to the Fujitsu heritage. The bespoke typography and abstract expressive images add to a complete brand experience that takes CoCre8 into a new era, connecting potential to infinite possibility.